Skip to content
General News

Aussies rethink diet amid cost of living crisis

MyFitnessPal 2 mins read

From pushing weights to running marathons, our bodies need protein to build healthy bodies and keep us energised. However, when it comes to how we consume it, new research has revealed a dietary shift for Australians. 


Despite the popularity of costly protein snacks such as bars and shakes, new findings, from research commissioned by number one global nutrition and food tracking app MyFitnessPal, found that Australians are now overwhelmingly turning to cheaper alternatives to increase their protein. 


33% of respondents said they were less likely to reach for protein bars and shakes, while a further 36% noted the same for a well known protein source, red meat. 


“With prices of beef surging 14 per cent in a year between 2021 and 2022, it is no surprise to see Australians opting to eat less red meat. While inflation may have made Australians rethink what they put in their shopping trolley, when it comes to getting the right nutrients, knowledge is power,” said fitness coach and ambassador for MyFitnessPal, Luke Hines. 


According to MyFitnessPal’s research, only 10% of Australians regularly track their macros. With dietary preferences changing, this means Aussies could be missing out on important nutrients due to a lack of knowledge about what they’re eating. In fact, half of Australians say they have never tracked at all.


As dietary preferences change, Aussies are being urged to track their meals through free apps, such as MyFitnessPal, to accurately track their individual macro needs and maintain a healthy diet. 

“When it comes to physical activity, performance starts in the kitchen,” added Luke Hines. “Thankfully there are lower-cost alternatives to red meat, such as legumes, eggs and tofu. Some of these options also come packed with carbs, so it’s important to track your food to stay on top of your macros.”


Popular protein rich foods such as chicken (28%) and dairy (22%) have been found to be the top two food groups Aussies would look to increase for additional protein. 


There are lots of ways to increase your protein intake. MyFitnessPal’s free app now offers a High Protein Plan that’s already helped millions of people with their diets. The 28 day plan was developed with beginners in mind, offering meals, recipes and snacks that help people increase their protein while supporting overall healthy nutrition.


Australian’s can track their protein intake for free, by downloading the MyFitnessPal on the Apple App Store, Google Play and other android platforms.

Key Facts:

  • New research reveals a dietary shift for Australians looking to pack protein into their diet without the price tag

  • Despite previous popularity, more than a third of Aussies are eating less of costly protein snacks (33%) and red meat (36%), favouring lower-cost pulses, dairy and poultry instead 

  • Aussies are being urged to track their nutrients through free apps such as MyFitnessPal to maintain healthy macro levels as their dietary preferences change

More from this category

  • Community, General News
  • 29/11/2023
  • 18:53
esafety Commissioner

Keeping women and their children safe from tech-based abuse

Digital disruptor tools, anti-harassment software, perpetrator intervention schemes and a major national awareness campaign are among projects funded under the Australian Government’s $10 million Preventing Tech-based Abuse of Women Grants Program. Minister for Communications Michelle Rowland announced today seven grants totalling $3 million had been awarded by eSafety to universities and non-government organisations in the first round of grants under the program. eSafety Commissioner Julie Inman Grant said the projects demonstrated innovative approaches to support safe, gender-equal online spaces for women and their children. “These initiatives leverage the unique expertise of our successful applicants to address tech-based abuse from a…

  • General News, RetailOnline Retail
  • 29/11/2023
  • 04:00


Tuesday 28 November 2023 – Prime Minister Anthony Albanese unveiled the 36th annual Kmart Wishing Tree Appeal today, supported by Kmart Group Managing Director, Ian Bailey alongside founding charity partner, the Salvation Army. The Prime Minister, Members of Parliament and their staff demonstrated their ongoing support of the Appeal, placing a Wishing Tree in Parliament House. For the 11th consecutive year, all visitors to Parliament House alongside Parliamentarians and staff have the opportunity to leave an unwrapped gift under the tree for Australians in need at Christmas time. Now in its 36th year, The Kmart Wishing Tree Appeal is Australia’s…

  • Contains:
  • General News, Results Statistics
  • 29/11/2023
  • 00:01
Rakuten Kobo

2023 Rakuten Kobo eBook Report: TayTay, TikTok and Oppenheimer


  • Contains:

Media Outreach made fast, easy, simple.

Feature your press release on Medianet's News Hub every time your distribute with Medianet. Pay per release or save with a subscription.