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86% of citizens think that implementing a smart city strategy will improve their quality of life

Capterra Australia 2 mins read
New Capterra study reveals citizens' interest in smart city development that is centred around sustainability.

AUSTRALIA - 4 October 2023

[For immediate release]

Capterra, the leading B2B software search site, has announced the findings of its latest study, showing that most Australian city residents (86%) think introducing a smart city will improve their quality of life.

The study, designed to encourage SMEs to consider contributing to smart city growth, also revealed that 75% of respondents living in a smart city want to live in an even 'smarter city model' with even more services. Sydney residents were the most interested (80%) compared to those in other cities.

The survey, which includes responses from 1,022 city residents in Australia, examines their thoughts on smart cities and the pros and cons of smart city services. When asked about the benefits of a smart city, increased sustainability was the biggest advantage (39%), followed by greater security (30%). Additionally, 41% of respondents believe that developing smart cities should help make cities more environmentally friendly, reiterating that sustainability is at the forefront of smart city growth.

While smart services can improve urban living, smart city development and smart technology adoption may face several challenges. Most respondents believe a lack of data protection is the biggest challenge to smart city development (69%). When further asked what the major obstacle to developing smart cities was, 55% of survey takers said a lack of data privacy policies and regulations.

While surveillance technology may be crucial to enhancing public safety, local businesses should consider increased surveillance ranks as the second biggest challenge by half of those polled (50%). However, the outlook is favourable as, despite these concerns, 77% of survey-takers trust surveillance technologies with their safety.

Laura Burgess, Content Analyst at Capterra Australia, said: “While smart cities aim to improve the quality of life for residents, businesses need to partner with local governments and do their part in smart city development. Companies can implement initiatives within the workplace, such as recycling and waste management programs, to support areas of smart services like sustainability”. 

The full article is available to read on the Capterra Australia blog.

Survey methodology:

Data for Capterra's Smart Cities survey was collected in August 2023. Results comprise responses from 1,022 participants. The criteria to be selected for this study are as follows: 

  • Australian resident 

  • Over 18 years of age

  • Reside in a small, large, or medium-sized city with at least 50,000 residents

  • Is aware of what the concept of a smart city entails after being shown this definition: “A smart city is a place where traditional networks and services are made more efficient with the use of digital and telecommunication technologies. This technology allows the sharing of information to improve the quality of citizen welfare, the quality of government services, and business opportunities.”

Key Facts:
About us:

Capterra is the #1 destination for organisations to find the right software. Our marketplace spans 95,000+ solutions across 900 software types and offers access to over 2 million verified reviews — helping organisations save time, increase productivity and accelerate their growth.

Contact details:

Garry Steel

Marketing Specialist (Australia)


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