Skip to content
International News

“Adventure Travel World Summit” in Sapporo, Hokkaido, Opens Up New Type of Tourism for Japan

Sapporo City 2 mins read
SAPPORO, Japan, Oct. 18, 2023 /Kyodo JBN-AsiaNet/ --

The Adventure Travel World Summit took place in Sapporo, Hokkaido, on September 11-14, marking the first time for the internationally renowned conference to happen in Asia. This historic event was a great success in bringing together over 750 leaders in the adventure travel community from 64 countries to create business opportunities and discover the adventure potential of Japan's northernmost main island.

Images: https://kyodonewsprwire.jp/release/202310120959?p=images

Travel experts took part in adventures to explore the history, culture and nature of Hokkaido and Japan as a whole. Paul Sarfati, owner of Baboo Travel, participated in two Hokkaido adventures. "Through these unforgettable experiences, I learnt about the indigenous culture, enjoyed many different adventures, and tasted delicious local cuisine. We are already working on building itineraries to bring travelers to Hokkaido!"

As the host city for the four-day summit, Sapporo, the capital of the island prefecture, served as an adventure base where participants could enjoy the Japanese city life buzzing with food, nightlife and culture just a stone's throw from a world of nature. William Tang, a Canadian travel blogger, sums up his experience in the city: "Sapporo is unlike any other city in Japan and is filled with surprises for all levels of adventure -- you can't help but think you've seen a side of the country that people haven't seen."

Shannon Stowell, the CEO of the Adventure Travel Trade Association, reflecting on the impact of the event, states, "People fell in love with Hokkaido, Sapporo and Japan who had never been before, and I am sure they are figuring out ways to work this into their business. This is a great ignition point where Sapporo and Hokkaido are in the spotlight of the adventure travel professional community worldwide."

Sapporo will also be featured on an episode of Adventure Cities, which is set to broadcast on the Discovery Channel on October 22 at 7:30 a.m. EST.

Click here for the rest of the host city's discussion with Shannon about adventure travel in Hokkaido.
URL: https://visit.sapporo.travel/topics/2023/10/12/atws-2/

Travel information about Sapporo City
Website: https://visit.sapporo.travel/
Instagram: https://www.instagram.com/visit.sapporo/
Facebook: https://www.facebook.com/visitsapporo.en/


Source: Sapporo City

More from this category

  • CharitiesAidWelfare, International News
  • 04/03/2026
  • 13:22
Wednesday, 4 March 2026

Thousands of Lebanese children carrying fear instead of schoolbags as renewed hostilities displace 55,000

Key Facts: Over 12,000 families (55,000+ people) have been displaced in Lebanon due to renewed hostilities, with one million children needing humanitarian aid World Vision has provided emergency supplies and hot meals to 5,552 displaced people, adapting school snack programmes for children in shelters Children face increased risks including psychological distress, disrupted education, family separation and poor living conditions in overcrowded shelters World Vision is calling for immediate de-escalation and protection of civilians, particularly children who need psychosocial support and education The organisation has been working in the Middle East for over 50 years, providing emergency assistance and long-term development…

  • Contains:
  • General News, International News
  • 02/03/2026
  • 10:09
UNSW Sydney

Media alert: UNSW expert available to comment on situation in Iran

Associate Professor Srinjoy Bose is an expert in International Relations at UNSW. A/Prof. Bose is a regional / Middle East specialist, and is able to comment on ongoing developments. His research topics include Critical Peace / Security Studies covering political order and violence, international intervention, war-to-peace transition, rebel governance, the political economy of statebuilding and peacebuilding in 'fragile' and deeply divided states and societies, and the global governance of emerging military technologies. Contact details: Samantha Dunn [email protected] 0414 924 364

  • International News, Political
  • 09/02/2026
  • 11:17
Monash University

Monash expert: Japan election

Japan’s prime minister, Sanae Takaichi’s Liberal Democratic Party and its coalition party are on track to hold a two-thirds majority in Japan’s lower house. A Monash expert is available to talk about the election win and the implications for Japan and the wider region. Available to comment: Associate Professor Charles Crabtree, Senior Lecturer, School of Social Sciences, Faculty of Arts Contact: +1 720 236 0778 or [email protected] The following comments can be attributed to Senior Lecturer Crabtree: “Takaichi’s electoral gamble has paid off, delivering her and the Liberal Democratic Party a supermajority in the House of Representatives. Her landslide victory…

Media Outreach made fast, easy, simple.

Feature your press release on Medianet's News Hub every time you distribute with Medianet. Pay per release or save with a subscription.