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Marketing Advertising, Medical Health Aged Care

Audika and Mackenzie Arnold announce game-changing global partnership

Audika 3 mins read
Mackenzie Arnold

It’s an exciting time for Australians and soccer fans as the Matilda’s have recently announced they have made it through to the next round of Olympic qualifiers.

It also marks the start of a new health awareness partnership between Audika, a leader in the field of hearing health care, and Mackenzie Arnold.

 

Mackenzie has achieved great success as the Matilda’s Goalkeeper, most recently in the Women’s FIFA World Cup. She has not only become a role model for women in sport but has also established a role for herself as an advocate and ambassador for hearing loss. Mackenzie recently took to her social media to share her experience with hearing loss and her journey to hearing health, paving the way for breaking the stigma around hearing loss and inspiring young athletes everywhere.

 

Marketing Director for Audika Australia, Duncan Armour said, “We are proud to support Mackenzie with her hearing health as a part of our exciting new partnership. She is such an incredible athlete and role model for Australians, and we can’t wait to see how together we can raise awareness for hearing loss and support Australians on their journey to better health.”

 

The partnership will see Audika and Mackenzie Arnold working together to destigmatise hearing loss and help more people hear better by encouraging Aussies to get their hearing checked. Audika kicked off the partnership by having her fitted with a hearing device at an Audika clinic in Perth. Mackenzie was equally excited about her role to elevate hearing loss among younger and older Australians.

 

“I’m thrilled to announce my new partnership with Audika today. Hearing loss is something I care deeply about, it’s very personal to me, and I hope to use my voice to inspire Australians to take care of their health and break the stigma around hearing loss. My brother has always worn hearing devices and was a big inspiration for me to get my hearing checked. I hope to be a role model for other kids with hearing loss.” she said.

 

Whether Australians are experiencing signs of hearing loss, or are due for a routine hearing check, if they are 26 years or over they can book a free hearing check visit by visiting: https://www.audika.com.au/book-appointment/online-booking#/.

 


Key Facts:

According to a recent survey commissioned by Audika, over a third of people with hearing issues report that their social life has been negatively impacted by poor hearing.

The survey found that more than half of respondents (51%) who do not “always” use a hearing aid, said they would avoid wearing one for as long as possible.

 A further 37% of the respondents who report hearing issues say that they don’t wear a hearing aid but would benefit from one.


About us:

About Audika

Over a billion people worldwide suffer from hearing loss. It is Audika’s ambition to help more people hear better. Healthy hearing may contribute to a higher quality of life, and people deserve to reach their full hearing potential. These ambitions are what the hearing care experts at Audika work for every day.

Audika offers high quality expertise and hearing care at more than 300 Clinics across Australia, supporting hearing loss ranging from very mild through to severe. Audika is part of the Demant Group, a global group covering many areas of hearing healthcare which has a history spanning over 100 years.

Please visit Audika.com.au for more information.

About the research:

  1. An online survey was scripted and hosted by Decibel Research, an independent research services provider. A nationally representative sample of n=1,020 Australians aged 40+ were selected via randomisation to participate by the research panel provider Pureprofile. Fieldwork was conducted from 9 February to 13 February 2023.  

Contact details:

Contact:
Georgiana Kelleher
Edelman for Audika
Georgiana.kelleher@edelman.com | 0459 431 732

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