Alcohol Change Australia (ACA) is available for interview and commentary today on the Alcohol Beverages Advertising Council (ABAC) announcement that alcoholic version of the popular soft drink Solo is being renamed after it was found to breach official code standards following a series of complaints.
The parent company of Hard Solo will change the name after the industry body found the product breached the industry code by appealing to minors.
The announcement comes on the same day that ACA has released a research report on public attitudes toward alcohol in Australia.
The report contains several insights with direct relevance to the ABAC issue including:
- 75% of Australians agree that alcohol companies should not be able to set their
- own rules for how they advertise alcohol; only 6% disagree.
- 7 in 10 Aussies believe more should be done to reduce alcohol harms.
- 77% of Australians support restrictions on alcohol advertising during child-friendly hours, including live sports broadcasts.
- Three in four Australians agree that alcohol companies should not be allowed to collect their data online for alcohol marketing
To organise an interview with the following spokespeople please contact Edwina Pearse on 0417 303 811:
- Hannah Pierce, Executive Officer of Alcohol Change Australia
- Dr Erin Lalor, Chief Executive Officer of the Alcohol and Drug Foundation and Chair of Alcohol Change Australia
About Alcohol Change Australia: Alcohol Change Australia is a collaborative alliance comprising diverse health and community organisations from across the nation. Our collective mission is to combat and diminish the impact of alcohol-related harm on individuals, families, and communities throughout Australia.