Global affiliate marketing agency, Silverbean, is pleased to announce a significant milestone in its growth journey as it doubles in size to meet the growing demands of the market, as well as a key strategic hire to spearhead that growth.
The Sydney-based agency has appointed Mark Vidler as Head of Sales. With an impressive track record in healthcare and technology industries, Vidler brings a wealth of experience and a fresh perspective to Silverbean.
The agency also welcomed Tina Traut as Senior Affiliate Marketing Manager, Lauren Larken as Affiliate Marketing Manager, Mathilde Berthelot as Affiliate Marketing Executive, and Alice Lundgren as Account Executive.
The expansion comes in response to the agency's continued success in delivering innovative and results driven affiliate marketing strategies across Australia and the wider APAC market, bringing the team’s headcount to 14.
Offering everything from traditional affiliate marketing services to brand partnerships, Silverbean Australia helps brands grow their incremental sales and deliver incredible results.
Annabel Gray, Silverbean Vice President said: “We all know it’s been a financially tough year for most, but we’ve been able to adapt and work alongside our clients to provide growth and revenue for our services. We are incredibly proud of the significant growth of our team, doubling our headcount and welcoming Mark onboard to strengthen our position in the dynamic world of affiliate marketing. We are now the largest specialist affiliate agency in Australia, which is a great achievement.
“As the market evolves, Silverbean Australia remains committed to providing top-tier services and driving exceptional results for our clients. We have ambitious growth plans as we head into 2024, so watch this space.”
Since launching in 2019, Silverbean Australia has worked with clients including Virgin Australia, IG, STRAND and Modibodi.
With a global team spanning key locations in Australia, the UK and the US, Silverbean is well-positioned at the forefront of the industry and was recently awarded ‘Best Affiliate and Partner Marketing Agency of the Year’ at the Global Performance Marketing Awards 2023.