Skip to content

Community minded: New campaign to champion grassroots journalism and save local media outlets

Local & Independent News Association (LINA) 2 mins read
Our News. Your Voice



Community minded: new campaign to champion grassroots journalism and save local media outlets


The Local & Independent News Association (LINA) has launched a pivotal nationwide campaign aimed at growing diverse, community focussed voices in Australia's embattled media landscape which is dominated by syndicated news and online mis- and disinformation.


The campaign,'Our News. Your Voice', calls on Australians to join LINA in actively supporting local and independent news organisations that serve a vital function in any inclusive, thriving community. It comes at a time when the nation’s media industry is confronted by a number of significant funding and resourcing challenges - a storm that LINA is helping local and independent publishers to weather. 


  • While Australia has one of the 10 most consolidated media landscapes in the world, putting our democracy at risk, LINA is helping to diversify media ownership. 

  • Anti-competitive business practises by media giants has led to the closure of local and independent newsrooms, sidelining diverse voices in the public discourse. LINA is helping to ensure these perspectives are heard.

  • Trust in public interest journalism has declined, while social media platforms are plagued by mis- and disinformation. LINA is supporting local and independent newsrooms to deliver high-quality reporting on issues that communities care about.


Recent statistics from the Public Interest Journalism Initiative revealed that Australian news production has contracted by a figure of 157, which includes both outlet and newsroom closures, between December 2019 and December 2023. This underscores the urgent need for Australians to support grassroots journalism. 


With approximately 133 new mastheads, stations or websites launched since 2019, there are still promising signs that new players are seeking to enter the market to meet the demand for locally relevant news. However, many of these publishers operate with limited resources — 35 percent have less than two staff members and 16 percent are purely volunteer-run.


LINA is leading the development of a nationwide fundraising drive to ensure the survival of local community news. This effort is intended to expand their members’ revenue streams and grow their capacity to deliver public interest journalism for local communities. As part of this year’s efforts, 33 publishers will participate in the campaign, promoting it across their digital channels.


"We’ve just wrapped the 2024 LINA Summit in Port Douglas, where the energy of our members in working to drive change in their communities was incredible to see," said LINA’s Executive Director, Claire Stuchbery. 


“These publications are ‘green shoots’ emerging in a difficult transition period for media in Australia. It’s critical that discussions around important events and issues in the public discourse are nuanced with as many different perspectives as possible. Independent and local media outlets produce this type of coverage for their communities. It’s therefore vital that these media organisations are supported to be sustainable and continue to thrive as an essential, functional part of our democratic society.” 


The public is invited to make direct donations to the 33 participating publications, with details at this link

About us:

About LINA:


The Local & Independent News Association (LINA) is an industry association supporting digital, hyperlocal and independent news publishers. Their mission is to increase the diversity and relevance of news services in communities across Australia by providing new and existing hyperlocal media entrants with capacity building support, expert advice, access to critical third-party services, and more.


For more information about LINA and its initiatives, visit

Contact details:


Evie McCullough


M: 0451 161 928


Nell O'Shea Carré


M: 0468 774 682


More from this category

  • Media, Political
  • 18/06/2024
  • 06:00
Monash University

New report exposes critical issues and highlights reforms needed in Freedom of Information culture and practices

A robust Freedom of Information (FOI) process ensures independent access to government-held information, empowering the public, political opposition and journalists to hold governments and other institutions accountable. A new report from Monash University addressing the culture and attitudes towards FOI will be launched today. The report, The culture of implementing Freedom of Information in Australia, examines key aspects of FOI culture and practices, proposing significant reforms to the FOI system. Associate Professor of Journalism at Monash University, Johan Lidberg, a lead researcher of the report, emphasised the importance of accountability in liberal democracies. “A well-functioning and comprehensive FOI system acts…

  • Media
  • 12/06/2024
  • 11:23
eSafety Commissioner

eSafety partners with the European Commission to support enforcement of online safety regulations

eSafety has joined forces with DG CNECT, the European Commission entity responsible for the enforcement of the Digital Services Act (DSA), under a ground-breaking…

  • Contains:
  • Media, Medical Health Aged Care
  • 12/06/2024
  • 07:57
Australian Apitherapy Association

Hiding in Plain Sight- Treatments for Parkinsons, Arthritis, Multiple Sclerosis, Diabetes and Cancer

Australian Apitherapy Association 12 June, 2024 Media Release Hiding in Plain Sight- Treatments for Parkinson's, Arthritis, Multiple Sclerosis, Diabetes and Cancer Possibly it's because bee products are so ancient, and so familiar to us, that we regard them as innocuous, but they are effectively hiding from us in plain sight while we continue to search for new and newer methods to treat diseases Western medicine regards as untreatable. Research presented at the Asian Apiarists Association Conference in Perth today reveals that impressive research is happening in many countries that have included Apitherapy, bee medicine- in their national medical systems. For…

  • Contains:

Media Outreach made fast, easy, simple.

Feature your press release on Medianet's News Hub every time you distribute with Medianet. Pay per release or save with a subscription.