The NSW Government’s Return and Earn scheme reached a huge milestone today, celebrating 12 billion bottles, cans and cartons returned through the network since the scheme began, resulting in $1.2 billion in container refunds back in people’s pockets.
“Return and Earn is a NSW circular economy success story. Almost seven years after launching, it has become one of the most successful and trusted recycling initiatives in the state,” said James Dorney, CEO of TOMRA Cleanaway, network operator for Return and Earn.
“It has also resulted in more than 1 million tonnes in materials recycled, contributing to a 54 per cent reduction in drink container litter since pre-scheme levels.”
New research shows support and trust in the container deposit scheme is at an all-time high, respectively 93 per cent and 78 per cent of NSW adults. Participation has also reached a new peak at 84 per cent of NSW adults having participated.
Danielle Smalley, CEO of Exchange for Change, the scheme coordinator for Return and Earn said today’s achievement and the research findings highlight we have seen amazing cultural change over the last years with taking drink containers to your local Return and Earn return point becoming a way of life throughout all corners of NSW.
She thanked the NSW community and the beverage industry for making Return and Earn such a success, contributing to significant financial, economic and social benefits.
“The operation of Return and Earn is fully funded by the beverage industry and is Australia’s best example of product stewardship. “As well as environmental benefits, we have seen $1.2 billion in container refunds generated, and over $62 million raised for charities and community groups through donations and fees from hosting return points.
“The 10c per container refunds have helped families and individuals with day-to-day expenses or to reach savings goals for special extras, holidays, and even a wedding.” said Ms Smalley.
The scheme has also become a popular fundraising channel for hundreds of charities and community groups. The Return and Earn app features more than 300 charities, enabling anyone returning containers to donate their refund to their favourite cause.
“It’s not just about recycling to clean up our environment; we are turning those bottles and cans into an in-demand and valued commodity in our growing circular economy.” said Mr. Dorney.
Return and Earn is delivered in partnership between the NSW Environment Protection Authority, scheme coordinator Exchange for Change and network operator TOMRA Cleanaway.
For more information visit www.returnandearn.org.au.
ENDS
Key Facts:
Since Return and Earn began in December 2017:
· 12 billion drink containers returned via over 630 return points across NSW
· $1.2 billion in container refunds back to the NSW community
· Over $62 million raised for charities and community groups via donations and return point hosting fees
· An additional 3.34 billion containers have been returned via kerbside recycling using the yellow bin
· 1,044,695 tonnes of materials recycled through the scheme.
· 2 out of every 3 containers supplied into NSW are currently redeemed through the scheme (68 per cent 12-month rolling redemption rate)
· NSW has seen a 54 per cent reduction in drink container litter since pre-scheme levels.
· Independent consumer research undertaken in June 2024 found:
o 93% of NSW adults support Return and Earn
o 78% of NSW adults trust the scheme
o 84% of NSW adults have participated
· Environmental benefits of recycling 12 billion drink containers into new containers rather than using virgin materials is equivalent to:
o 126,336 households’ average yearly energy consumption in energy savings
o 535,650 cars off the road for a year in CO2 emissions avoided
o 28,212 Olympic swimming pools in water savings.
Contact details:
Denne Dempsey
0474313310
denne.dempsey@exchangeforchange.com.au
Media note: media footage and stills available here
You can also contact us for data on the container volumes returned in your local government area.