Melbourne Diwali is delighted to announce a transformative partnership with RACV, rebranding the much-loved festival as RACV Melbourne Diwali for 2024.
This partnership reflects the shared vision and commitment of both organisations to deliver a vibrant, engaging, and inclusive festival that celebrates the rich cultural heritage of India whilst embracing Melbourne's diverse community.
RACV Melbourne Diwali 2024 is a free event that will take place on 26 October 2024 at Marvel Stadium Square, offering a day filled with culture, entertainment, and celebration.
As part of this exciting collaboration, RACV Melbourne Diwali 2024 will feature several enhancements, making this year's festival the largest and most immersive celebration yet. Highlights include expanded floor space for greater enjoyment and engagement, more giveaways, additional exhibitors and a range of festive stalls to delight visitors of all ages.
RACV Executive General Manager Mark Geraghty said RACV is proud to partner with Melbourne Diwali to celebrate and support Victoria’s vibrant Indian community.
“RACV is committed to supporting all Victorian communities and are pleased to be a part of such a significant cultural event that fosters respect and tradition.” Mr Geraghty said.
Melbourne Diwali Chief Executive Officer Anna Bhardwaj said the new partnership with RACV underscores Melbourne Diwali’s dedication to bringing new opportunities for fun, culture, and connection to the city whilst aligning with RACV’s commitment to supporting community-focused events.
“The rebranding to RACV Melbourne Diwali reflects the vision of both organisations to create an inclusive, world-class celebration that everyone in Melbourne can enjoy,” said Ms Bhardwaj.
"We are thrilled to partner with RACV this year and are excited to elevate RACV Melbourne Diwali to new heights, enabling enables us to deliver a bigger and better festival experience, offering visitors more entertainment, more variety, and greater cultural richness."
Ahead of the main festival, RACV Melbourne Diwali will host two exciting pre-Diwali events:
- 1 October 2024: A Meet and Greet for Sponsors and Stakeholders, hosted at the prestigious RACV Club. This exclusive, invitation-only event will provide an opportunity for sponsors, stakeholders, and key supporters to network and collaborate ahead of the festival. Invitations can be requested via info@melbournediwali.com.au.
- 23 October 2024: The unveiling of Australia’s largest ‘Happy Diwali’ illuminated sign on Harbour Esplanade, celebrating the festival of lights in grand style. This stunning installation, supported by the City of Melbourne, will serve as a symbol of cultural pride and community unity, lighting up Melbourne in anticipation of the main event.
Key features of RACV Melbourne Diwali 2024 include:
- Expanded floor space: With more exhibitors and festive stalls than ever before, the RACV Melbourne Diwali festival will offer a wide variety of experiences, from local artisans to global businesses, ensuring there's something for everyone.
- More fun and engagement: This year's RACV Melbourne Diwali festival will feature interactive zones, additional giveaways, cultural performances, and activities for families to enjoy throughout the day.
- Annual RACV Melbourne Diwali Dance Competition: Showcasing diverse Indian dance styles and providing a platform for local talent.
- Festive Journey Through India - Food by Delaware North: Festival-goers will embark on a culinary journey through India, with food catered by Delaware North, offering an authentic and immersive food experience that showcases India's diverse regions through a curated selection of dishes.
Join us for an unforgettable celebration of light, culture, and community at RACV Melbourne Diwali 2024 and experience the magic firsthand.
Visit https://www.melbournediwali.com.au/ for more information and to register.
- ENDS-
For media enquiries, please contact:
Gautam Gupta
Director, RACV Melbourne Diwali
Email: info@melbournediwali.com.au
Phone: 0413 211 534
About Melbourne Diwali
Melbourne Diwali is one of the city’s largest celebrations of the Indian festival of lights. It draws thousands of people each year to experience the sights, sounds, and tastes of India, right in the heart of Melbourne. Featuring cultural performances, interactive exhibits, and culinary delights, Melbourne Diwali has become a key event in the city’s cultural calendar.
About RACV
Since 1903, RACV has been one of Australia’s most trusted brands and is the largest member organisation in Victoria.
RACV is proud to provide exceptional experiences for our members and customers through a range of products and services across motoring and mobility, home, energy and leisure. These include emergency roadside assistance, motor insurance, home insurance, home trades and an increasing range of options in the cleaner energy space, such as RACV Solar. We have 10 clubs and resorts across Australia and offer a range of domestic and international holiday packages, tours and cruises from our trusted travel partners.
Contact details:
Gautam Gupta
Director, RACV Melbourne Diwali
Email: info@melbournediwali.com.au
Phone: 0413 211 534
RACV Media
Email: media@racv.com.au
Phone: 0417 041 398
