
As we approach the deadline for lodging your own tax return on the 31 October, new data by Intuit QuickBooks shows Australians should consider leaning on accountants as their technology will support growth and improve processes.
The research shows 3 in 4 (79%) Australian accountants agree that outsourcing is a leading way to maintain business growth and advisory services, with 99.6% using AI over the past 12 months to support client success.
Accountants have used technology such as AI in the past 12 months to support clients with:
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Data entry and processing (62%)
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Fraud detection and prevention (51%)
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Real-time financial insights (47%).
Alan FitzGerald the founder of technology advisory specialists Practice Connections Advisory says, “the greatest benefit of AI for the accounting industry has been the democratisation of the technology which gives all bookkeepers and accountants access to software, previously only available to larger firms. Sadly, the general message is that AI will replace accountants. However, clients demand human interaction. In our role as translators, accountants should leverage AI to streamline processes, so they can focus their time on clients and anxiety transfer.”
We can offer you an interview with:
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Alan FitzGerald, Practice Connections Advisory, to speak to the benefits of using AI to unlock client growth, and how Aussies can lean on their accountants to improve processes.
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Damien Greathead, Head of Accounting at Intuit QuickBooks Australia, to speak to the new research.
For more tips, visit https://quickbooks.intuit.com/au/blog/
For more information, contact Carla Franz carla.franze@edelman.com