Swarovski introduces the Eternity fine jewellery collection, made with exquisitely cut laboratory grown diamonds. Reflecting Swarovski’s nearly 130-year heritage of creativity, innovation, and unparalleled mastery of light, the collection is a shining celebration of love.
Comprising designs imagined for any occasion, the collection features an unrivaled attention to detail and craft that results in striking, yet classic silhouettes for the modern diamond wearer.
Collection pieces feature laboratory grown diamonds of up to three carats in weight, set in 14k or 18k white and yellow gold or Sterling Silver. Its Halo designs feature domed pavé set arrangements around larger central stones, and Solitaire designs focus on round, pear, and oval shapes, alongside Swarovski’s unique proprietary octagon cut that has been developed to reflect superior brilliance in wearability. Additionally, Eternity collection rings are mounted on a signature swan setting – a nod to the Swarovski brand emblem – which reveals the full luminosity of its laboratory grown diamonds.
Swarovski Created Diamonds are identical to mined diamonds in every way but origin. The Eternity collection is created with 100% renewable energy and recycled gold and silver, and only laboratory grown diamonds of the highest quality are used, with each stone certified by the International Gemological Institute (IGI) according to the 4Cs of diamond quality - cut, colour, clarity, and carat weight.
The Swarovski Created Diamonds Eternity collection includes Solitaire engagement rings with matching band rings, studs and hoop earrings, pendants, and Tennis necklaces and bracelets, all crafted to reveal the depth and brilliance of every jewel so it captures and transforms the light, sparking joy with every wear.
The Swarovski Created Diamonds Eternity Collection is available globally instore and online.
For any requests, please reach out to:
Head of Marketing
gonaclo.pintodacosta@swarovski.com
PR & Media Executive
Please see images linked here.
NOTES TO EDITORS
SWAROVSKI CREATED DIAMONDS
Swarovski Created Diamonds are the diamonds of the future.
Identical to mined diamonds in every way but how they originate, Swarovski Created Diamonds are made using an innovative process that replicates nature, resulting in a laboratory grown diamond that is indistinguishable from a mined diamond in all chemical, physical, and optical attributes. Once grown, after forming layer-by-layer from a tiny carbon seed, they are precision-cut and polished to perfection revealing maximum brilliance, scintillation, and fire. Swarovski Created Diamonds are graded using the 4Cs of clarity, colour, cut, and carat weight. Swarovski Created Diamonds offer the perfect access point for those desiring the luxury of diamonds. Stones of 0.25 carat and larger carry a microscopic laser inscription “SWAROVSKI CREATED DIAMOND” as a guarantee of quality and Swarovski’s expertise, craftsmanship, and mastery of light.
ABOUT SWAROVSKI
Masters of Light Since 1895
Swarovski creates beautiful products of impeccable quality and craftsmanship that bring joy and celebrate individuality.
Founded in 1895 in Austria, the company designs, manufactures, and sells the world's finest crystals, Swarovski Created Diamonds and zirconia, jewellery, and accessories, as well as home décor and crystals for Automotive.
Swarovski Crystal Business is represented in over 140 countries worldwide with 2,300 Swarovski boutiques complemented by selected multibrand partners and employs 16,600 people. Together with its sister companies Swarovski Optik (optical devices) and Tyrolit (abrasives), Swarovski Crystal Business forms the Swarovski Group. A responsible relationship with people and the planet is part of Swarovski’s heritage. Today this legacy is rooted in sustainability measures across the value chain, with an emphasis on circular innovation, championing diversity, inclusion, and self-expression, and in the philanthropic work of the Swarovski Foundation, which supports charitable organisations bringing positive environmental and social impact.
