Media Release
14 November 2024
EML Payments Focusses on Growth with the appointment of three global Executives
EML Payments is pleased to announce three strategic executive appointments as part of its ongoing transformation, which kicked off with the appointment of new CEO, Ron Hynes.
EML Payments provides innovative payment solutions for businesses and governments across 27 countries. Having recently reshaped its operating model to better capitalise on this global reach, these three seasoned leaders will be instrumental in working with Hynes to deliver on EML’s growth strategy.
Global Chief Operating Officer appointment
Bryan Lewis is an accomplished global executive with a track record of developing startups into market leaders. Bryan brings over 25 years of experience in senior finance, operations, and marketing roles, including positions as Chief Operating Officer at eNett International, Chief Financial Officer at Priceline.com, co-founder of Agoda.com, and most recently, Chief Product Officer at Healthcare.com. His experience with leveraging data-driven insights and technology to drive revenue growth will be a fantastic asset to EML through its new phase.
Chief Revenue Officer appointment
Shabab Muhaddes is a talented global executive with significant experience developing businesses and creating new revenue streams. Shabab joins EML from electronic-payment fraud solutions provider, Forter, where he successfully oversaw all aspects of the business’s growth in the Asia Pacific Region. Prior to this, he has over a decade’s experience in sales and partnership roles at Visa and MasterCard.
Chief Product Officer appointment
Tom Cronin brings over 30 years’ of product experience in payments services to EML. He has held a number of leadership positions throughout his career, successfully building and managing teams to drive growth and enhance the customer experience. In his most recent role as Executive Vice President, Customer Solutions at Mastercard, Tom was charged with the overall strategy and execution for Mastercard’s core consumer propositions.
Speaking on the three high-caliber appointments, EML CEO, Ron Hynes, said: “We are thrilled to welcome these three experienced, passionate and forward-thinking executives to the EML Leadership team. Their experience and vision will be invaluable as we execute on our strategy for growth, innovation, and keeping our customers at the heart of all that we do.
“When I was appointed as CEO in late June, I joined a good company with solid fundamentals that had taken significant steps to resolve its challenges and strengthen its foundation. Now, with that groundwork firmly in place, our revitalised leadership team is focused on driving EML into its next phase of growth.
“We’re excited by the tremendous opportunities ahead of us and look forward to providing more updates as we create a bright future for EML and its customers, people, shareholders and partners.”
ENDS
Executive headshots: https://www.dropbox.com/scl/fo/57if6vmvliwqlc683t9bx/AMTotAqfVKY7yb3ybpABoHA?rlkey=9mc8zw6wozs1h3ob5c92mj0b3&st=kueh49f6&dl=0
About EML Payments
EML Payments is a global payments company that operates in Australia, the UK, Europe, and North America. Our customers are diverse and include major banks in Europe, government, retail brands and financial services companies. For more information: EMLPayments.com.
Contact details:
Joseph Kerr
jkerr@prx.com.au
