
Inspired by its rich Austrian heritage and showcasing infinite savoir-faire, the Swarovski Spring/Summer 2025 jewellery collection is a celebration of vivid colour.
Envisioned by Global Creative Director Giovanna Engelbert, the ‘Joyful Technicolour’ collection celebrates the full spectrum of colour from pure white and sweet pastel to shades of vibrant candy.
From a bold new colourway for the iconic Millenia family and the versatility of Chroma Twist to the extraordinary savoir-faire highlighted in its intricate Idyllia Flora creations, the Spring/Summer 2025 collection honours the House’s illustrious past while looking ahead to a brilliant future.
MILLENIA
Enter the icon. The Millenia family is a love letter to crystal, embracing the full spectrum of colour in its bold yet timeless Rivière silhouettes. An evocative reimagining of Swarovski heritage and expertise, each Millenia piece is designed to wear on repeat, with cascading crystals flowing into a river of radiance. For Spring/Summer 2025, this iconic family continues to expand into the colour wheel, with hand-set purple crystals glowing with gold-tone plated prong settings
IDYLLIA
Inspired by a fantastical interpretation of the wonders of the natural world, Idyllia continues to bloom brightly with Swarovski’s artistry and technical savoir-faire. For Spring/Summer 2025, the family celebrates flora and fauna through crystals. Color takes center stage, paired with warm gold-tones to form beautifully intricate flowers and butterflies. The maximalist necklace is a highlight that displays Swarovski’s artistry and craftsmanship. Bezel, epoxy, pavé, and Pontiage® meld seamlessly to form one cohesive piece that displays exceptional creativity in both construction and detail.
GEMA
A radiant tribute to Viennese artist Gustav Klimt, the Gema family glows with prismatic exuberance and kaleidoscopic colors, while its uneven settings and mixed cuts celebrate the art of the unconventional. Swarovski Crystals cascade and collide to create formations of unexpected beauty, introducing an innovative new bubble prong setting and a palette of pastel tones for spring.
CHROMA
Like a deconstructed prism, the multicolored creations of the Chroma family leave everything to the imagination. Utilising Swarovski’s signature stone-on-stone technique, each piece highlights the beauty of the color wheel alongside precise cuts and craftsmanship. Saturated tones signal the transition from spring into summer and offer a beautiful contrast to the sharp purity of Millenia.
Chroma Twist, a collection of six innovative new pieces from the Chroma family, represents the next step in Swarovski’s journey towards sustainability. Focused on circularity and versatility, the collection is crafted using Swarovski ReCreated™ Crystals in green, yellow, and blue that are reversible, with all pieces are made from recycled metals.
DULCIS CANDY
Unexpected sweetness bursts forth from the Dulcis Candy collection. Adopting a playful design aesthetic that incorporates mixed materials and precious-cut crystals, this moreish selection is simply irresistible. Resin offers a new source of inspiration, a modern take on luxury that is both fun and elevated. Pops of Swarovski’s signature colors of green, pink, blue, and yellow illuminate this selection, which includes a choker, rings, earrings, and bangles in multiple sizes.
LUCENT
Highlighting the interplay between light and colour, the bold and joyful Lucent family explores full-cut crystal in a range of gem-toned shades. For Spring/Summer 2025, a Light Topaz hue is a vibrant addition.
MATRIX
Inspired by the organic perfection of the helix structure, Matrix represents refinement and elegance. Bringing a new dimension to this signature family, Matrix plays with colour, shape, and size this season. Green and blue crystals in baguette cuts command attention, while the show-stopping choker, which features a gradation of pink crystals, has been arranged in a distinctive convex shape to make a compelling style statement.
Matrix Tennis has also evolved for Spring/Summer 2025 as this timeless silhouette takes on a modern twist. Clear crystals have spiralled into brooches and earrings, while the choker necklace is at once delicate and bold with its asymmetric crystallised strands.
While continuing to experiment with an injection of Swarovski Crystal Pearls, the Matrix family heralds an era of romance with the addition of pink heart motifs.
For any requests, please reach out to:
Head of Marketing
Goncalo Pinto da Costa
goncalo.pintodacosta@swarovski.com
PR & Media Executive
Tegan Whitfield
ABOUT SWAROVSKI
Masters of Light Since 1895
Swarovski creates beautiful products of impeccable quality and craftsmanship that bring joy and celebrate individuality.
Founded in 1895 in Austria, the company designs, manufactures, and sells the world's finest crystals, Swarovski Created Diamonds and zirconia, jewellery, and accessories, as well as home décor and crystals for Automotive.
Swarovski Crystal Business is represented in over 140 countries worldwide with 3,500 Swarovski boutiques complemented by selected multi-brand partners and employs 16,600 people.
Together with its sister companies Swarovski Optik (optical devices) and Tyrolit (abrasives), Swarovski Crystal Business forms the Swarovski Group. A responsible relationship with people and the planet is part of Swarovski’s heritage.
Today this legacy is rooted in sustainability measures across the value chain, with an emphasis on circular innovation, championing diversity, inclusion, and self-expression, and in the philanthropic work of the Swarovski Foundation, which supports charitable organisations bringing positive environmental and social impact.