The world's #1 anti-ageing serum is fighting dehydration on Australia’s #1 flight path with free moisture analysis for travellers.
Landing on Monday, March 3rd, 2025, the Replumping Lounge at Sydney Domestic Airport will be open to all travellers, including those flying Australia’s busiest route, Melbourne to Sydney.
Air travel reduces the skin’s ability to retain moisture, leading to visible dehydration and an increase in fine lines. At the Replumping Lounge, travellers can undertake a free skin hydration test and experience the instant plumping effect of the world’s number one anti-ageing serum*.
“Travelling takes a toll on your skin, stripping it of the essential moisture that holds back fine lines and wrinkling,” said Dr. Richard Betts, Ph.D., Scientific Director of L’Oréal Paris.
“At The Replumping Lounge, we’re inviting travellers to take a moment for self-care—analysing their hydration levels for free and seeing firsthand how Revitalift Filler Serum can instantly replump and lock in moisture. It’s all about making high-performance skincare more accessible, wherever you are.”
L'Oréal Paris Revitalift Filler 1.5% Pure Hyaluronic Acid Face Serum, the World’s #1 Anti-Ageing Serum*, has been specifically developed to instantly hydrate and replump skin in just one hour^. Its advanced formula is quick to absorb and delivers a non-greasy finish, suitable for all skin types. Scientifically formulated with a blend of three forms of pure Hyaluronic Acid to help retain and replenish skin's own moisture.
The viral sensation is enriched with Micro-Epidermic Hyaluronic Acid, which is 50 times smaller than Macro Hyaluronic Acid. This helps the world-renowned formula penetrate deeper through the skin's surface, helping to re-plump lines and wrinkles from within and protect the skin from dehydration.
The Replumping Lounge will be open from now Monday, March 3rd, 2025, to Friday, March 7th, 2025, at Terminal 3 in Sydney Domestic Airport.
Visitors will be treated to:
✔️ Complimentary hydration tests
✔️ Product sampling
✔️ Discount vouchers for the best-selling serum
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ABOUT L’ORÉAL PARIS
L’Oréal Paris is the number one beauty brand in the world with products available in 150 countries around the world. Through its pioneering products and services, L’Oréal Paris empowers each and every woman to take charge of their lives, believe in themselves, take the place they deserve in society and make change happen. At the heart of what the brand embodies is a famous French je ne sais quoi, an empowering vision of self-confidence to imbue every woman with a sense of self-worth. The French heritage of the brand is essential to its DNA, a vision expressed on the world stage with L’Oréal Paris participation in the most glamorous events, projecting Parisian excellence and diversity across the globe. The superior efficacy of the brand’s formulas has been tried and tested and is backed up by a wealth of data built upon 110 years of expertise to not only deliver visible, proven results but to innovate the future.
* L'Oréal Paris Revitalift Filler Hyaluronic Acid Face serum is the number 1 selling serum in the world, based on NielsenIQ RMS data, “Female Face Care Anti-Aging Serum 15ml to 60ml” category, 12-month period ending December 2023, 30 countries, total retail market (© 2024, NielsenIQ).
* Re-plumps the appearance of skin in one hour, according to Cosmeto-clinical study, 75 women, 1 hour after application.
* Our formula contains low-weight hyaluronic acid to sink into the skin and provide hydration from the inside out. It also contains micro-epidermic hyaluronic acid – a tiny molecule – that helps to plump out fine lines and wrinkles.
