Cheap as Chips: New El Rústico Premium Deli-Style Potato Chips Delivering Gourmet Quality at Everyday Value
El Rústico, a fresh new face in the snack aisle has officially launched its premium deli-style potato chips, delivering artisanal quality potato chips at an accessible $3.80 price point.
Crafted in Spain, El Rústico Potato Chips are made with care and expertise to deliver the perfect crunch in every bite. Available in three bold and delicious flavours: Original, Salt & Vinegar, and Chilli & Lime, these chips combine gourmet quality with an accessible price point of just $3.80. It’s a premium experience without the premium price tag, making them a standout choice for your next cheese platter, dinner party, or night in.
“Quality, heritage, and flavour are at the heart of El Rústico,” said Richard Fowell, Marketing Manager El Rústico “We’ve created a product that feels special, tastes incredible, and is still accessible to everyday Australians.”
Sold exclusively at Woolworths for just $3.80, El Rústico delivers unbeatable value, offering the same artisanal quality found in high-end chip brands at a much lower price.
El Rústico is available now, exclusively at Woolworths stores nationwide.
Key Facts:
- New Deli Style Potato Chip Range - El Rústico
- Low everyday price - $3.80
- Only available at Woolworths
About us:
About El Rústico
El Rústico is a premium snack brand bringing authentic, deli-style potato chips to Australian consumers at an accessible price. Proudly crafted in Spain using high-quality ingredients, El Rústico chips deliver bold flavour, a perfect crunch, and a gourmet experience without the premium price tag. Launched exclusively in Woolworths in 2025, El Rústico is dedicated to making everyday indulgence more enjoyable, more flavourful, and more affordable.
Contact details:
For further information, giveaways, interviews with Richard Fowell, please call (02) 9648 5678 or email [email protected]
