- Vaseline launches its Body Oil range in Australia with a Gold Coast event and dating series called The Afterglow, hosted by Love Island winner Tyra Johannes
- The five-part series features reality TV stars and includes physical challenges to find the ultimate summer glow couple
- The Body Oil range includes four variants: two deeply nourishing oils (Cocoa Radiant and Coconut Restore) and two shimmer oils (Vanilla Glow and Nourishing Argan Oil)
- Products feature fast-absorbing, non-greasy formulas with 100% pure ingredients like cocoa butter, coconut oil and argan oil
- Basic oils are currently available at Woolworths and Chemist Warehouse, with shimmer oils launching in February 2026
GOLD COAST, AUSTRALIA — Monday February 2, 2026 — Vaseline is officially turning up the heat on the Australian summer, bringing its globally viral Body oil range to local shores with a high-glamour takeover of the Gold Coast’s Cali Beach Club.
Already a cult favourite on social media—captivating millions in "glow-up" and "GRWM" videos—the extended Body Oil range is being celebrated with the commissioning of Vaseline ANZ’s first-ever original dating series, The Afterglow. Hosted by Love Island Australia Season 5 winner Tyra Johannes, the five-part series features fan-favourite reality royalty alongside shimmering singles in a quest for connection and the ultimate summer glow.
The Afterglow puts a star-studded cast—including Eliot Donovan and Beth Kelly (Married at First Sight), and Gabby McCarthy and Alex Haye (Love Island)—through a series of cheeky physical challenges to crown the ultimate summer glow couple. From the topical “Glow or Go” challenge—where contestants navigate dating "red flags"—to the high-pressure “Couples Choreo” connection challenge in front of a live audience, the series explores modern dating through a lens of "scene-stealing radiance."
“Being part of The Afterglow has been the ultimate way to celebrate summer,” says host Tyra Johannes. “It’s about that feeling of confidence you get when your skin is glowing. I can’t wait for everyone to see the drama unfold and the incredible radiance these oils gave the cast.”
The Afterglow premieres on @vaselineanz social channels starting mid-February 2026.
Vaseline Body Oils, launched last year, deliver superior hydration and a radiant glow across every season. Loved by customers for their lightweight, non greasy texture, they work as a high performance body moisturiser by creating an occlusive layer that locks moisture into the skin. This helps maintain hydration more effectively than traditional body lotions, leaving skin looking healthy, smooth with a naturally luminous radiant glow.
This summer, Vaseline turns up the shine with two new shimmer body oils for that lit-from-within, sun-kissed finish. Featuring two new shimmer body oils, Vanilla Glow and Nourishing Argan oil, for that multidimensional shimmer from responsibly sourced mica, they glow on skin without staining clothing - perfect if you want to sparkle, get party-ready, or just look instantly more radiant. The range is infused with replenishing oils like 100% pure Cocoa Butter and Argan Oil to revitalise dull-looking skin.
A Summer-Ready Launch for Australian Skin
The collection includes four indulgent variants:
Deeply Nourishing Body Oils that lock in moisture for radiant, healthy looking skin.
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Cocoa Radiant – Made with 100% pure cocoa butter
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Coconut Restore – Made with 100% pure coconut oil
Glow Boosting Shimmer Oils that adds a lit from within glow
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Vanilla Glow – Peachy champagne shimmer with 100% pure cocoa butter
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Nourishing Argan Oil – Golden bronze shimmer with 100% pure argan oil
More reasons to love them:
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Absorbs fast with a non greasy feel with no white cast or transfer
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Deeply nourishing with an addictive vanilla cocoa scent
Glow it up with shimmer…or keep it classic.
“We created the new Vaseline Body Oil range to be the 'glow ritual' of Australian summer,” says Yin-Hong Yeo, Marketing Manager at Unilever. “The Afterglow is the perfect way to introduce it by showing how confidence and self-care fit naturally into the moments where we want to look and feel our best.”
Produced by Sydney-based agency REBORN, The Afterglow represents a shift toward "entertainment as marketing," creating a storytelling experience built for how today’s audiences consume media.
Cocoa Radiant and Coconut Restore Body oils now available in Woolworths and Chemist Warehouse. Shimmer oils arriving in Feb 2026.
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Contact details:
Nate Norrish - Head of Connected Experiences, REBORN. [email protected]
