Tracked, profiled and targeted: New report reveals companies harvest intimate personal data on “industrial scale” to target marketing for harmful and addictive products
By API User
Companies are using sophisticated data-driven marketing methods to track, profile and target Australians with harmful advertising at times of heightened susceptibility. The report by the Foundation for Alcohol Research and Education (FARE) and VicHealth found that companies marketing harmful and addictive products like alcohol and gambling are harvesting and drawing on data to push personalised digital … Continued