By API User
Monash University has launched the next iteration of its multi-award winning, thought-provoking and inspiring brand #ChangeIt campaign: Create Change. As children, we all have big hopes and dreams. But are we creating the change we once imagined? Using the power of AI, the new Monash campaign creates versions of our younger selves in a series … Continued
By API User
A clever tongue-in-cheek marketing campaign exposing dodgy online sales practices has the potential to succeed where complaints to regulators are failing to stop rip-offs. That’s what Sleeping Duck, one of Australia’s most ethical and successful mattress makers, is banking on with a new video podcast that exposes a fake “independent” product-rating website set up … Continued
By API User
It’s an exciting time for Australians and soccer fans as the Matilda’s have recently announced they have made it through to the next round of Olympic qualifiers. It also marks the start of a new health awareness partnership between Audika, a leader in the field of hearing health care, and Mackenzie Arnold. Mackenzie has … Continued
By API User
As the holiday season approaches, Photo Prints Now, a leader in online photo printing, is thrilled to unveil its exclusive Holiday Collection, offering a fresh and personalised way to celebrate the festive spirit. Tailored for the Australian market, this collection reflects the latest trends in personalised photo gifts, ensuring every memory shared this season is both … Continued
By API User
Not-for-profits and corporations require expert guidance to navigate the perfect storm of economic and societal factors buffeting Australia’s fundraising sector. That’s the key finding from the Research Fundraising and Donor Insight Survey – conducted by Sydney-based full-service media agency Media Precinct – which drilled into the economic factors, and other key issues impacting donors and … Continued
By API User
Sydney-based health PR specialist Palin Communications has won the 2023 PRIME Award for Best PR Campaign – Awareness and Advocacy in partnership with CSL Seqirus for helping to educate Australians about the seriousness of influenza. Martin Palin, Managing Director of Palin Communications, said he was proud of the Palin Communications team led by its CEO … Continued
By API User
Reale Appoints Isabella Gonsalves as General Manager Melbourne, 02 November 2023: Reale, an innovative agency that connects brands with their target audience through strategic marketing proudly announces the appointment of Isabella Gonsalves as their new General Manager. With over a decade of prolific experience in the field, Isabella brings her dynamic expertise and visionary leadership to … Continued
By API User
RMIT experts say the success of Victoria’s newly introduced Container Deposit Scheme (CDS) relies on the right pitch and reinforcing new habits to motivate people to participate. Dr Linda Robinson, Head of Department, Marketing Topics: habits, consumer behaviour, recycling storage “While the CDS sounds like a surefire win to increase household recycling through a cash … Continued
By API User
26 October 2023: SYDNEY: House of PR has this week celebrated its second birthday and excitedly is also announcing it has welcomed one of Australia’s fastest growing companies to its family, Sat.One. Founder and Managing Director of House of PR, Candice Lester, will also step into the position of Chief Marketing Officer for Sat.One … Continued
By API User
Medianet’s Pickup Tracker is the first and only of its kind in Australia The new feature allows PR professionals to access their media coverage across 2000 online media sources Unlike other tools in the market, there is no setup required and it’s available to any Medianet user at no additional cost. PR professionals will now … Continued
