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FASHION HEAVY WEIGHTS COME TOGETHER TO SAVE ICONIC AUSTRALIAN-OWNED KNITTING MILL

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Friday, 26 July 2024: Sunset Lover and the Australian Fashion Council are just some of the fashion brands that have come together to save iconic Australian-owned mill, Silver Fleece to preserve the beautiful Australian artisan craft of knitting wool. Sunset Lover founders Melanie and Dean Flintoft are leading the charge to revitalise the 73-year-old mill, saying that this is a perfect platform … Continued

Swarovski Celebrates Eyewear Collection with Summer Experience in Mykonos

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Swarovski has invited special guests to indulge in a luxurious three-day experience celebrating the enchanting beauty of the Spring/Summer 2024 Eyewear collection, created in partnership with EssilorLuxottica. Friends of the Brand including Jessica Kahawaty, Katie Giorgadze, TingTing Lai and Mary Leest have joined Swarovski for a fun-filled summer celebration under the radiant sun of Mykonos. … Continued

Swarovski Announces Ariana Grande as Brand Ambassador

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Swarovski is joining forces with Ariana Grande as its new ambassador and face of the brand. This partnership unites two icons of pop culture and will be launched with a Holiday Campaign in 2024. The Grammy winning singer, songwriter and actress is among the world’s best-selling artists, celebrated for her breathtaking performances and incredible vocal … Continued

Unleash your Wild Side with VIVAIA’s animal print ballet flats

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With VIVAIA launching in Australia just last month, we’re excited to share that the eco-conscious footwear brand adored by A-list, has a series of bold, stylish animal prints available for all shoppers looking to unleash their wild side this winter!   ABOUT VIVAIA: VIVAIA combines eco-friendly materials with cutting-edge technology to create stylish, comfortable, and sustainable … Continued

Champion unveils global Creators Program as part of ‘Champion What Moves You’ campaign

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Empowering creators worldwide: Champion expands Creators Program, offering funding to support innovative and impactful projects. Champion, the global lifestyle brand born from sport, is proud to announce the expansion of its Champion Creators Program under the trailblazing ‘Champion What Moves You’ campaign. Celebrating imagination, expression and purpose, the initiative gives creatives from across the globe … Continued

Swarovski Celebrates Launch of ‘Swarovski Created Diamonds’

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MELBOURNE July 9, 2024 – Swarovski celebrated the launch of Swarovski Created Diamonds with an event held at the new Chadstone store in Melbourne, Victoria. VIP guests and friends of the House including Maria Thatill, Maxine Wylde, Jessie Murphy, Charlene Davies and Tayla Broad enjoyed a day filled with joyful extravagance which included a Swarovski Created … Continued

lululemon extends cult-favourite Align(TM) range to combat the Winter Blues, launching all new colourways

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Good afternoon,   I hope you’re having a fab week!    Sharing the news that lululemon has extended their cult-favourite collection with the latest addition to the Align™ range for 2024. Shoppers can now get their hands on the new range available online and in stores now. The range features a range of exciting colourways, including Taupetastic, Espresso, Washed … Continued

Leading activewear brand Echt launches ‘Lovestruck’, a culmination of its customers desires

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Melbourne based brand Echt, is thrilled to unveil its best-selling items and never-before-seen styles in its new 20+ piece collection, enhanced by the romance of a new bright pink colourway, launching online today, July 1.   As the brand continues to lead in high-performance activewear and approach its 10-year milestone, the much-anticipated Lovestruck collection is … Continued

Fashion For a Cause – Australian Red Cross Pop-Up Shop Returns

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From 2pm this Friday right through to 5pm Sunday Australian Red Cross’ popular Pop-Up Shop will be selling fashion for a cause at the iconic Sydney Town Hall.   With thousands of quality pre-loved clothing, accessories, and brand-new designer clothing on offer, the Australian Red Cross Pop-Up Shop will provide shoppers with the opportunity to … Continued