Category: Marketing Advertising

Medianet, Australia’s leading media intelligence provider, today releases its latest research work “Opening the Black Box: Generative citation analysis and its implications for reputation and issues management.”  Based on the analysis of 400 LLM responses from platforms including ChatGPT, Perplexity, and Google AI Summaries for major Australian financial and automotive brands, the report delivers the first … Continued

Key Facts: Medianet wins Global Gold for AMEC Communications, Research and Measurement Team of the Year in mid-sized organisation category Award recognises Medianet’s integrated approach combining outreach, monitoring and insights in one ecosystem Medianet was also awarded Bronze for Best Use of New Technology for developing REAL Impact Score with Identrics Recognition highlights Medianet’s transformation … Continued

Key Facts: Inaugural ‘Medianet State of Australian Corporate Affairs’ finds a gap between CA function’s growing responsibilities and their authority within the business, compounded by a widespread struggle to measure ROI. Over 60% of Corporate Affairs leaders are not confident in their ability to measure ROI, which hinders their efforts to prove their value to … Continued

Artists, creatives and designers can breathe new life into one of the biggest Lunar New Year celebrations outside Asia.   Each year, Sydney Lunar Festival draws thousands with street parties, cultural performances, traditional food, lion dances, dragon boat races, and art and light installations.   The City of Sydney is calling for applications to create … Continued