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CDU EXPERT: AusPost changes a big hit to regional and remote areas

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12 APRIL, 2023 Who: Charles Darwin University Professor in Marketing Steven Greenland. Topics: The impact of Australia Post’s changes, particularly to regional and remote areas. How similar changes in the United Kingdom impacted services. Contact details: Call +61 8 8946 6721 or email media@cdu.edu.au to arrange an interview. Quotes attributable to Professor Steven Greenland: “Australia … Continued

BizCover launches BizCover for Kids: Servicing the smallest of all Australian businesses

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Watch video here: https://www.youtube.com/watch?v=T6P6nIweKZM In a bold move that rocked the insurance industry, Australia’s leading online business insurance platform, BizCover, has launched its newest service – BizCover for Kids. BizCover for Kids specialises in providing tailored cover* for Australia’s youngest entrepreneurs while being backed by 8 new key players, including Toycover, Play Protector and Kidsinsure. … Continued

Hotspex Establishes Australian Presence

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[Sydney, Australia: 27 March 2024] Voted by clients as the #1 most innovative insights agency in North America for four consecutive years, Hotspex is proud to announce its expansion into Australia with an office in Sydney. The new office adds to the company’s existing presence in Canada, China, the UK, and Singapore, further helping clients … Continued

Company solves ‘marketing rollercoaster’ problem for SME’s

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For immediate release Sydney, Australia 14th March 2024 Contact: Darren Moffatt 0401423075Company solves ‘marketing rollercoaster’ problem for SME’s Amid growing concerns over digital marketing disputes which affect 30 per cent of small businesses, an industry maverick has introduced a strategic solution. In a move set to impact the broader digital marketing landscape, respected veterans, Webbuzz, … Continued

More disposable income and brand loyalty – Australian’s must overcome ageism and tap into the “silver economy”

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  Brands stand to benefit from Baby Boomer consumers, yet marketing tactics still seem to be targeted towards generations with less cash. RMIT experts say older people businesses could benefit from being more inclusive in their marketing.  Topics: marketing, diversity, Baby Boomers, consumers, stereotypes, ageism  Foula Kopanidis, Associate Professor, Marketing  “In Australia, there are 5.6 million … Continued

Dubai welcomes a record 17.15 million international tourists in 2023

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Dubai, United Arab Emirates: 13 February 2024: Dubai welcomed more tourists than ever before in 2023, attracting 17.15 million international overnight visitors over the course of the year, according to the latest data published by Dubai Department of Economy and Tourism (DET). Representing a 19.4% YoY growth over the 14.36 million tourist arrivals in 2022, … Continued